We’re Tracey and Joanne – sisters, mums, and the co-founders of Additive-Free Lifestyle.
Our journey began in 2013 when Jo discovered the link between food additives and behavioural issues. The changes in her family were so incredible, she started sharing recipes online. Soon after, Tracey joined the mission after seeing improvements in her own daughter’s health.
Since then, we’ve self-published five best-selling cookbooks, launched our app, created courses, and built a thriving community of over 200,000 families.
We’re just real mums doing our best — helping others live with fewer nasties and more confidence in the kitchen.
